Mother of three, Spanish married to a French husband and living in London for over 20 years, Amaia Arrieta left her career in International Finance to live her passion for children and fashion in 2004 and created Amaia. Since then she indulges in her love for prints, fabrics, colours and her dedication to children and family.”When I was expecting my first child, I started to look for baby clothes, excited by this new adventure. I soon realised that beautiful, high quality, classic but reasonably priced outfits like in Spain were impossible to get in London! I truly thought there was a need for these beautifully handmade pieces to be shared with the whole world.

Image @amaiakids