Post, 6 October 2020
With work-from-home likely here to stay until the new year, shaking up your working wardrobe can do wonders for motivation. Enter, Cefinn – fashion brainchild of Samantha Cameron, who knows a thing (or ten) about dressing for success.
We’ll be looking to the womenswear brand’s effortlessly chic shirt dresses, beautiful merino-wool knits and one-step dressing jumpsuits to inject autumn style into Zoom calls this season.
Plus, head to the King’s Road pop-up and receive a printed silk face mask, worth £25, free with your purchase. Here are our favourite autumn pieces to look out for in store.
The effortless maxi shirt dress – £370
On those days when simplicity is key, reach for the Robyn shirt dress. Available in khaki and navy, it’s perfect to throw on first-thing in the morning. Wear with cosy slippers during the day (because who’s to know if you don’t tell them?) and add boots or trainers when the crisp autumn air beckons.
The effortless autumn jumpsuit – £370
Meet Spencer – your new wardrobe saviour. Part comfy PJs, part modern loungewear, this camo-print jumpsuit is both Zoom appropriate and supremely comfortable for a day at your desk. Chuck on some white trainers to pop to the shops or navigate the school run.
The chic blouse – £170
We’ll be donning the Riley blouse with our comfiest leggings for a day of Zoom calls. Business at the top, loungewear on the bottom! Crafted from clever ‘Techni Voile’ fabric (looks like crepe silk, but goes in the washing machine at 30°), it’s so easy to care for, and will work perfectly for dinner out with a pair of skinny jeans, too.
The in-between season knits – £160, £190
Ideal for those weather-can’t-make-up-its-mind days, rotate these gorgeous merino-wool jumpers to stay snug, indoors and out. Layering essentials for the next few months, opt for Jenna’s colour-blocked design, or make a statement with Eva’s beautiful blouson sleeves.
The statement sleeve shirt – £170
Looking to pep-up your silhouettes? With its gentle blouson sleeves and soft brushed-cotton fabric, Ella makes getting dressed for work a joy. Slip it on with jeans.
Find these – and more – at Cefinn’s pop-up store.
156 King’s Road, Chelsea SW3 4UT